Client: NCR Corporation / Narrative Content Group
During the month of November, you may notice more facial hair creeping along the upper lips of your customers. Don’t fear: This increase in facial furniture serves a worthy cause — increasing awareness and raising funds for men’s health.
If you aren’t familiar with Movember, it started in Australia in 2003, when two buddies challenged each other to grow moustaches over the month of November. The “power of the Mo” as a conversation starter quickly became apparent and morphed this fun challenge into a not-for-profit opportunity.
The Movember Foundation is the only global charity focused solely on men’s health, addressing some of the biggest men’s health issues, including prostate cancer, testicular cancer, mental health problems and suicide.